
Hindustan Unilever, Nestle, Britannia Industries, Dabur et al: Indian FMCG’s Kuber crisis
Lord Kuber was originally considered the guardian of treasures, the king of Yakshas and a protector of wealth. His city, Alakapuri, was said to be filled with unimaginable riches. Despite being the God of wealth, Kuber gradually lost prominence in Hindu …